A lot of time is taken up in the video-editing process. From experience, I can say that sometimes a 90-second promo video can mean weeks of back and forth emails, uploading, downloading and uploading again before all stakeholders within a company are happy with the final result. However, New Zealand-based startup Wipster is seeking to make this part of the process more efficient and seamless with its video approval platform – in fact, it makes it as easy as editing a document in Google Docs.