Website failure is all too common. Some of the biggest companies in the world have experienced it — think Netflix and MasterCard — and while many bounce back relatively unscathed, for others it can prompt a customer exodus, or even lead to the death of a business.
ust seven short years before Zendesk made its IPO on the New York Stock Exchange, we were three guys who had quit our sensible consulting jobs to work on what many of us initially thought was a “boring” idea from a tiny loft in Copenhagen. Rather than dreaming of fortune and success, we were making furniture from old doors to save money and wondering how we were all going to pay our mortgages if this gamble didn’t pay off.
Working for a startup can be a fantastic opportunity to be part of something special; however, it is certainly not for everyone. Be sure you know what you are getting yourself into before signing up.
The purpose of an evangelist is to help a company, a product, a technology or merely “a thing” go from zero to critical mass. Evangelists help find and leverage the most passionate early adopters so that these particular users are so compelled; they convince their friends, family and colleagues to use what they’re using.
One of the ways to think about product evolution, the evolution of marketing and communications, or perhaps more accurately, the evolution of the overall customer experience is through “push and pull” strategy.
Australia has always been a little out of the way from the rest of the world to make a massive global difference. But in recent years, the world has never been more open, or more accessible for the taking, for local entrepreneurs.
The United Kingdom is home to over 30 startup accelerators that provide pre-seed funding to entrepreneurs in return for equity. Every year, they attract thousands of applicants from around the world, competing for a handful of positions in each programme.
I was one of the three co-founders of leading online accounting startup, Nudge Accounting. We successfully sold Nudge in March 2015 when Nudge was only two and a half years old. When we sold, Nudge was at a point where we were experiencing month-on-month the strongest growth we had ever had.
Along with being a champion and catalyst of the Australian innovation ecosystem through Pollenizer, Phil Morle has been a great teacher to us all. More than the technical learnings around lean tools and the testing methodologies, Phil has taught me that startups are, above anything else, human and therefore have a beating heart that should be enable and empowered. These lessons I learned from Phil Morle live with me every day.
It is painfully apparent that even though this is the third iteration of Labor for Innovation, nothing really has been done since the first. The panel was very eager to let us know about what their ideas are, but we have not seen any action or even plans come out of these sessions. My concern here is not that these conversations are not useful, because they are, but that they stop when the events are over. There is no speed to action or testable MVPs that come out of these dialogues.
Brad Feld recently published “Do We Need A New Word For Entrepreneur,” touching on the differences between being an ‘entrepreneur’ and the practice of ‘entrepreneurship,” as well as, what is in his opinion, cases of common misuse of this term.
The core purpose of a startup is to define a new and unique value proposition, as well as validate the potential for a truly scalable business model. Steve Blank captured this well in what is now one of the most widely used definitions of a startup, “a temporary organisation designed to search for a repeatable and scalable business model.”
The notion that the way to succeed is via early rises, intensive pre-work Yoga sessions, marginal snacking and limited downtime has been shattered, thanks to a survey by Eventa.
This year has seen a boom in wearables. From the flop of the ill-timed (and ill-designed) Google Glass to the recent launch of the Apple watch, fashion and tech seems to be an inevitable match. We can no longer avoid being snobs around the fashion industry, leaving it to designers and manufacturers to figure it out.